Rolls Royce. Concorde.  Triumph motorcycles.  Apple iMac. Morgan Sports Car.  PowerMac G5.  The Mini.  Dyson vacuum cleaner.  Aston Martin.  Names you wouldn’t normally expect to associate with a review of a small form factor PC.  Yet they all have one thing in common - they’re British designed products that brought class-leading design and beauty to their field - and often charged a premium price for the pleasure.  Performance was not always the best, but the product was always an object of desire and a product that made a statement about its owner.  Products designed to turn heads and demand attention. 

Today we are going to look at another company that shares this design philosophy and has a range of premium-priced small form factor (SFF) machines that bring stunning looks and design to a field that has so far been largely dominated by aluminum boxes and spray painted plastic.  We’re pleased to introduce Hoojum - the manufacturer of the Cubit 3 and Cubit P4 small form factor machines.  In this two-part review we’ll take a look at Hoojum’s VIA EPIA M10000 based machine - the Cubit 3 - and bring you the web’s first look at their premium machine - the Cubit P4 (based on Shuttle’s FB61 Intel i865G/ICH5 motherboard).

It’s clear from the outset that Hoojum is targeting a quite different market than the Shuttles and Biostars of the industry.  As a small company operating from a workshop in rural England, it would make little sense for Hoojum to take on the giants of the SFF industry directly.  Instead, Hoojum is aiming to build a premium product for those for whom individual style, limited-edition design and a handcrafted finish are everything.  These are luxury products - the Bang & Olufsens of the SFF world - and they come with a price-tag to match.

If you’re simply looking to maximize your price/performance ratio and increase your frags at your next LAN-party for the minimum cost, look elsewhere.  If you’re prepared to pay extra for a machine guaranteed to turn heads and demand attention, however, read on.  Hoojum have just the answer for the SFF owner who has everything...

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• Hoojum - the history (1 of 14)
• Cubit 3 - small and beautiful (2 of 14)
• VIA EPIA M10000 and C3 Processor (3 of 14)
• Cubit 3 Onboard Audio (4 of 14)
• Cubit 3 Benchmarks (5 of 14)
• Cubit 3 Specifications and Cost (6 of 14)
• Cubit 3 Kit (7 of 14)
• Cubit 3 Conclusions (8 of 14)
• Cubit P4 - powerful reflections (9 of 14)
• Cubit P4 - Internals (10 of 14)
• Cubit P4 Cooling (11 of 14)
• Cubit P4 Benchmarks (12 of 14)
• Cubit P4 Specifications and Cost (13 of 14)
• Cubit P4 Conclusions (14 of 14)